Content makes the digital world go round; the modern-day marketers answer to attracting, informing and engaging their online audiences, nuturing them through the buyer journey.
Yachting Pages presents a guide to content marketing, with tips for creating clickable content and savvy business blogs - all with marine marketers in mind.
With today’s audiences increasingly skipping TV advertisements, tuning out of radio commercials, and blocking out billboards, content marketing should be used to get your marketing messages in front of the right people.
Great content is the key to great marketing. By creating engaging, high-quality content, your brand delivers increased value to your audience, whilst showcasing your expertise and authority.
You’ve heard time and time again that blogging is the way to generate more leads for your business, but you don’t know the first thing about writing for the internet, or fully understand the benefits it can provide.
The king of today's content is video; learn how to benefit from online video, how to make your own with no budget or experience, and trends to keep an eye on.
As with many things, you’ll get out of your marketing what you put in. Yachting Pages lists quick marketing activities to underpin your marine marketing strategy.