In the realm of maritime luxury, the quest to offer yacht charter guests the perfect night's sleep has become an art form, one which luxury bed and linen supplier, CC Design, has fully committed to.
Jet tender specialist Williams Jet Tenders has appointed Brighton-based agency Volume Creative as its new creative partner and ‘brand guardian’.
Volume Creative is a design studio and creative agency that boasts clients including Virgin Atlantic, Virgin Voyages and Accor Hotels.
Founded in 2004, Williams Jet Tenders has grown to produce 1,200 boats a year. The boatbuilder now offers 16 models in five ranges and provides tenders for several leading brands, including Ferretti, Azimut-Benetti and Princess Yachts.
Tom Dowdell, head of marketing at Williams Jet Tenders, commented, “Volume Creative’s approach and understanding of our brand’s direction really impressed us. We are looking forward to working with the team to utilise their experience and take the brand’s identity to the next level to produce the ultimate customer experience at every touchpoint.”
Callie Tedder-Hares, founding partner and creative director at Volume Creative, said, “We are so delighted to be partnering with Williams Jet Tenders as their brand guardians. We are excited by their vision, their passion for adventure and their beautiful craftsmanship. We look forward to being a seamless extension to their team.”
In 2022, Williams Jet Tenders revealed it has invested in excess of £450,000 (c. €509,000) in a brand-new research and development space. This follows the company’s announcement that it had invested more than £1 million (c. €1.1 million) in a new state-of-the-art in-house moulding facility and fully equipped boat production unit.
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Source: Marine Industry News
In the realm of maritime luxury, the quest to offer yacht charter guests the perfect night's sleep has become an art form, one which luxury bed and linen supplier, CC Design, has fully committed to.
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